Abstract
Boosting engagement with educational software has been promoted as a means of improving student performance. We examine two promising and relatively understudied manipulations from the realm of gambling: the near-win effect and anticipation. The near-win effect occurs when an individual comes close to achieving a goal, while anticipation refers to the build-up of suspense as an outcome is revealed (e.g., losing early vs. late). Gambling psychologists have long studied how near-wins affect engagement in pure-chance games but it is difficult to do the same in an educational context where outcomes are based on skill. We manipulate the display of outcomes such that artificial near-wins are introduced largely independent of a student’s performance. In a study involving thousands of students using an online math tutor, we examine how this manipulation affects a behavioral measure of engagement. We find a near-win effect on engagement when the ‘win’ indicates to the student that they may continue to the next lesson. Nonetheless, when we experimentally induce near wins in a randomized controlled trial, we do not obtain a reliable effect of the near win. We conclude by describing manipulations that might increase the effect of near wins on engagement.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
References
Reid, R.: The psychology of the near miss. J. Gambl. Stud. 2(1), 32–39 (1986)
Brockmyer, J.H., Fox, C.M., Curtiss, K.A., McBroom, E., Burkhart, K.M., Pidruzny, J.N.: The development of the game engagement questionnaire: a measure of engagement in video game-playing. J. Exp. Soc. Psychol. 45(4), 624–634 (2009)
Khajah, M.M., Roads, B.D., Lindsey, R.V., Liu, Y.-E., Mozer, M.C.: Designing engaging games using bayesian optimization. In: Proceedings of the 2016 CHI Conference on Human Factors in Computing Systems, pp. 5571–5582. ACM (2016)
Cordova, D.I., Lepper, M.R.: Intrinsic motivation and the process of learning: beneficial effects of contextualization, personalization, and choice. J. Educ. Psychol. 88(4), 715 (1996)
Denny, P.: The effect of virtual achievements on student engagement. In: Proceedings of the SIGCHI Conference on Human Factors in Computing Systems, ser. CHI 2013. New York, pp. 763–772. ACM (2013). https://doi.org/10.1145/2470654.2470763
Katz, B., Jaeggi, S., Buschkuehl, M., Stegman, A., Shah, P.: Differential effect of motivational features on training improvements in school-based cognitive training. Front. Hum. Neurosci. 8, 1–10 (2014)
Denisova, A., Cairns, P.: The placebo effect in digital games: phantom perception of adaptive artificial intelligence. In: Proceedings of the 2015 Annual Symposium on Computer-Human Interaction in Play, pp. 23–33. ACM (2015)
Kassinove, J.I., Schare, M.L.: Effects of the “near miss” and the “big win” on persistence at slot machine gambling. Psychol. Addict. Behav. 15(2), 155 (2001)
Lomas, J.D.: Optimizing motivation and learning with large-scale game design experiments. Unpublished Doctoral Dissertation, HCI Institute, Carnegie Mellon University, November 2014
Wootmath: Woot math - engaging, research-based tools for the math classroom, August 2017. https://www.wootmath.com/
Acknowledgments
The authors would like to thank Krista Marks, Bill Troxel, and Adam Holt from Woot Math for their help and cooperation in conducting this study. The research was supported by NSF Grants SES-1461535 and DRL-1631428.
Author information
Authors and Affiliations
Corresponding author
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2018 Springer International Publishing AG, part of Springer Nature
About this paper
Cite this paper
Khajah, M.M., Mozer, M.C., Kelly, S., Milne, B. (2018). Boosting Engagement with Educational Software Using Near Wins. In: Penstein Rosé, C., et al. Artificial Intelligence in Education. AIED 2018. Lecture Notes in Computer Science(), vol 10948. Springer, Cham. https://doi.org/10.1007/978-3-319-93846-2_31
Download citation
DOI: https://doi.org/10.1007/978-3-319-93846-2_31
Published:
Publisher Name: Springer, Cham
Print ISBN: 978-3-319-93845-5
Online ISBN: 978-3-319-93846-2
eBook Packages: Computer ScienceComputer Science (R0)