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Crises Respondence Strategies for Companies in the Automotive Industry in Order to Maintain Their Reputation

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Systems, Software and Services Process Improvement (EuroSPI 2018)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 896))

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Abstract

Companies face crises. These crises have to be managed in order to keep damage from the firm’s reputation. A variety of crises already occurred. As individual as every crisis is, all crises have one common outcome - the learning effect. Organizations can learn from their own crises but also from competitor’s crises by adjusting their crisis management strategies. Management practices towards the response of crises were discussed by experts. The experts agreed on a fast response strategy. Furthermore, a wide range of information has to be communicated to the public. The expert’s suggestions can adjust crises response strategies in order to keep the negative impact of crises on organizations as minor as possible.

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Correspondence to Madlen Doberstein .

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Doberstein, M. (2018). Crises Respondence Strategies for Companies in the Automotive Industry in Order to Maintain Their Reputation. In: Larrucea, X., Santamaria, I., O'Connor, R., Messnarz, R. (eds) Systems, Software and Services Process Improvement. EuroSPI 2018. Communications in Computer and Information Science, vol 896. Springer, Cham. https://doi.org/10.1007/978-3-319-97925-0_53

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  • DOI: https://doi.org/10.1007/978-3-319-97925-0_53

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  • Publisher Name: Springer, Cham

  • Print ISBN: 978-3-319-97924-3

  • Online ISBN: 978-3-319-97925-0

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