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Smith, M., Wenerstrom, B., Giraud-Carrier, C., Lawyer, S., Liu, W. (2007). Personalizing E-Commerce with Data Mining. In: Lu, J., Zhang, G., Ruan, D. (eds) E-Service Intelligence. Studies in Computational Intelligence, vol 37. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-37017-8_12
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