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Building Institutional Capacity for the Use of Social Media

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Social Media Tools and Platforms in Learning Environments

Abstract

This chapter is set in the context of a rapidly changing curriculum context in Hong Kong, where a process of educational reform has been working through the school system and is about to reach the universities. The Chinese University of Hong Kong is a traditional, research-intensive university, where there is only a limited uptake of social media in teaching and learning. Eight teachers at The Chinese University of Hong Kong, who have used a range of social-media strategies in their teaching, were interviewed about the successes and challenges of their experiences. As a result of these interviews, a tentative implementation strategy is proposed for action by the eLearning Service.

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Correspondence to Carmel McNaught .

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McNaught, C., Lam, P., Kwok, M., Ho, E.C.L. (2011). Building Institutional Capacity for the Use of Social Media. In: White, B., King, I., Tsang, P. (eds) Social Media Tools and Platforms in Learning Environments. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-20392-3_8

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  • DOI: https://doi.org/10.1007/978-3-642-20392-3_8

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