Abstract
This study is to account for the effort that domestic IT ventures would like to go abroad and the effort and knowledge to glocalize that companies had really gone abroad with a view of social capital. This study set the model that social capital goes on the performance and accomplishment with the internationalization theory and summed up the outcomes through the cases of company expanded overseas. The result of this study is that structural social capital has influence on relational social capital and this relationship makes fruits to accelerate their own effort to glocalize. It suggests the importance of making a relationship and the local corporation chief as issues.
This research was supported by the 2010 Korea San-Hak Foundation (KSF).
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Similar content being viewed by others
References
Anderson, J.C., Narus, J.A.: A Model of Distributor Firm and Manufacturer Firm Working Partnerships. Journal of Marketing 54(1), 42–58 (1990)
Autio, L., Sapienza, M., Almeida, P.: Effects of age at entry, knowledge intensity, and imitability on international growth. Academy of Management Journal 43(5), 909 (2000)
Bell, J.: The internationalization of small computer software firms: A further challenge to ’stage’ theories. European Journal of Marketing 29(8), 60–75 (1995)
Blankenburg, D., Johanson, J.: Managing network connections in international business. Scandinavian International Review 1(1), 5–19 (1992)
Burt, R.S., Kenz, M.: Trust and Thrd Party Gossip. In: Kramer, R.M., Tyler, T.R. (eds.) Trust in Organization: Frontiers of Theory & Research, pp. 302–330. Sage, Thousand Oaks (1996)
Coleman, J.: Social Capital in the Creation of Human Capital. American Journal of Sociology 94, 95–120 (1988)
Coleman, J.: The Foundations of Social Theory. Harvard University Press, Cambridge (1990)
Dyer, J.H.: Specialized Supplier Networks as a Competitive Advantage: Evidence from the Auto Industry. Strategic Management Journal 17(4), 271–291 (1996)
Granovetter, M.: Economic Action and Social Structure: The Problem of Embeddedness. American Journal of Sociology 91, 481–510 (1985)
Gulti, R.: Does Familiarity Breed Trust? The Implications of Repeated Ties for Contractual Choice in Alliances. Academy of Management Journal 38(1), 85–112 (1995)
Hara, G., Kanai, T.: Entrepreneurial networks across oceans to promote international strategic alliances for small business. Journal of Business Venturing 9, 489–507 (1994)
Hoch Detler, J., Foeding, C.R., Pukert, G., Lindner, S.K., Multer, R.: Secret of Software Success. Harvard business school press, Boston (2000)
Ibarra, H.: Homophily& Differential Returns: Sex Differences in Network Structure & Access in an Advertising Firm. Administrative Science Quarterly 37, 422–447 (1992)
Johanson, J., Wiedersheim-Paul, F.: The international of the firm: Four Swedish cases. Journal of Management Studies 12(3), 305–322 (1975)
Ling-yee, L.: An examination of the foreign market knowledge of exporting firms based in the People’s Republic of China: Its determinants and effect on export intensity. Industrial Marketing Management 33, 561–572 (2004)
Marsden, P.V., Campbell, K.E.: Measuring Tie Strength. Social Forces 63(2), 482–501 (1984)
Madsen, S.: The internationalization of Born Global: An evolutionary process. International Business Review 6(6) (1997)
Nahapiet, J., Ghoshal, S.: Social capital, intellectual capital, and the organizational advantage. Academy of Management Review 23(2), 242–285 (1998)
Oviatt, B.M., McDougall, P.P.: Toward a theory of international new ventures. Journal of International Business Studies 23, 45–64 (1994)
Oviatt, B.M., McDougall, P.P.: Challenges for internationalization process theory: the case of international new ventures. Management International Review 37(2), 85–99 (1997)
Presutti, M., Boari, C., Fratocchi, L.: Knowledge acquisition and the foreign development of high-tech start-ups: A social capital approach. International Business Review 16, 23–46 (2007)
Putnam, R.: Making Democracy Work: Civic Traditions in Modern. Princeton University Press, Princeton (1993)
Rennie, M.W.: Global competitiveness: Born global. The McKinsey Quarterly (4), 45–52 (1993)
Sharma, B.: A critical review of time in the internationalization process of firms. Journal of Global Marketing 16(4), 53 (2003)
Trochim, W.: Outcome pattern matching and program theory. Evaluation and Program Planning 12, 355–366 (1989)
Tsai, W., Ghoshal, S.: Social Capital & Value Creation: The Role of Intra=firm Networks. Academy of Management Journal 41(4), 464–476 (1998)
Yli-Renko, H., Autio, E., Tontti, V.: Social capital, knowledge, and the international growth of technology-based new firms. International Business Review 11(3), 279–304 (2002)
Yin, R.: Case Study Research: Design and Methods. Sage Publications, Beverly Hills (1989)
Zahra, S.A., Ireland, D.R., Hitt, M.: International expansion by new venture firms: International diversity, mode of market entry, technological learning, and performance. Academy of Management Journal 43(5), 925 (2000)
Author information
Authors and Affiliations
Editor information
Editors and Affiliations
Rights and permissions
Copyright information
© 2011 Springer-Verlag Berlin Heidelberg
About this paper
Cite this paper
Eun, W., Seo, YS. (2011). A Study on the Strategies of Foreign Market Expansion for Korean IT Venture Company. In: Kim, Th., Adeli, H., Robles, R.J., Balitanas, M. (eds) Ubiquitous Computing and Multimedia Applications. UCMA 2011. Communications in Computer and Information Science, vol 151. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-20998-7_48
Download citation
DOI: https://doi.org/10.1007/978-3-642-20998-7_48
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-642-20997-0
Online ISBN: 978-3-642-20998-7
eBook Packages: Computer ScienceComputer Science (R0)