Skip to main content
SpringerLink
Log in

A Case Study on Korean Wave: Focused on K-POP Concert by Korean Idol Group in Paris, June 2011

  • Conference paper
Multimedia, Computer Graphics and Broadcasting (MulGraB 2011)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 263))

Abstract

The study dealt with Korean Wave focusing on K-POP and analyzed its success factors, the changes in Korean Wave and the future directions for development. Also the study has compared the results of the idol groups’ performance, held by SM Entertainment in June 2011 in Paris, and the perspective of Korean and French media. Key reasons were examined to analyze what led K-POP to play a crucial part in spreading the Korean Wave: The expansion of the age of its takers ranging from teens to females in their 20s; the fusion of a variety of cultural elements including oriental dance and occidental pop; the systematic system of idol training; marketing activities based on social media, etc.

For the expansion of Korean Wave including K-POP and its successful positioning in the world market, there are several suggestions to make which are inventing the differentiated contents and highly appealing stories, approaching the local customers while considering local features, operating co-marketing with other cultural products.

This is a preview of subscription content, log in via an institution to check access.

Access this chapter

Log in via an institution
Chapter
USD 29.95
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
eBook
USD 39.99
Price excludes VAT (USA)
  • Available as PDF
  • Read on any device
  • Instant download
  • Own it forever
Softcover Book
USD 54.99
Price excludes VAT (USA)
  • Compact, lightweight edition
  • Dispatched in 3 to 5 business days
  • Free shipping worldwide - see info

Tax calculation will be finalised at checkout

Purchases are for personal use only

Institutional subscriptions

Preview

Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

References

  • Chae, J., et al.: A Basic Study for Korean Wave Study Development. Korea Culture and Tourism Policy Researcher (2005)

    Google Scholar 

  • Chae, J., et al.: A Study for the Support Plan for Abroad Entrance of Culture Industry. Korea Culture and Tourism Policy Researcher (2006)

    Google Scholar 

  • Jeong, S., et al.: A Study for the Support Plan for Abroad Entrance of Korea Popular Culture Industry. Korea Culture Policy Researcher (2001)

    Google Scholar 

  • Jeong, T.: New Korean Wave Has Been Started. Samsung Economy Laboratory (2010)

    Google Scholar 

  • JoHan, H.: Korean Wave Fever Being Read as the Sign of Global Upheaval. JoHan, H., et al.: Korean Wave and Asia’s Public Culture. Yonsei Univ. Press (2003)

    Google Scholar 

  • Kim, H.: Korean Wave is the Possibility. Chugye University for the Arts Cultural Industry Graduate School (2002)

    Google Scholar 

  • Kim, P.: New Korean Wave, Sustainable?, VIP Report, 11-06 (Serial number 476), Hyundai Economy Researcher (2011)

    Google Scholar 

  • Kim, P.: A Search for the Direction for Continuous Spread, VIP Report, 11-09 (Serial number 479) Hyundai Economy Researcher (2011)

    Google Scholar 

  • Kim, S.: Re-evaluation on Korean Wave from Global Aspect, Liberal contents the 18th (2010)

    Google Scholar 

  • Ko, J.: Korean Wave Sustainability and Utilization Plan for Corporate. Samsung Economy Laboratory (2005)

    Google Scholar 

  • Ko, J.: Plan to Sustain Korean Wave. Samsung Economy Laboratory (2005)

    Google Scholar 

  • Ko, J.: Holding Back Korean Wave. Samsung Economy Laboratory (2007)

    Google Scholar 

  • Lee, B.: Korean Wave Phenomena and Culture Industrialization. Hyundai Economy Researcher (2004)

    Google Scholar 

  • Oh, Y: The Change of Korean Wave and the Creation of Korean Wave Tourism Competitiveness, Korea Tourism Policy 2010, Winter Issue, No. 42. Korea Culture and Tourism Policy Researcher (2010)

    Google Scholar 

  • Park, S., et al.: Culture and Arts Trend Analysis and Prospect in 2011. Korea Culture and Tourism Policy Researcher (2010)

    Google Scholar 

  • Rhyu, J., et al.: A Search for the Plan for Vitalization of Northeast Asia Culture Exchange. Korea Culture and Tourism Policy Researcher (2004)

    Google Scholar 

  • Ministry of Culture and Tourism: Cultural Industry White Paper 2003 (2003)

    Google Scholar 

  • Rhyu, W.: Conciliatory Globalization and Country’s Discourse Politics, vol. 53(5). Korea Press Paper (2009)

    Google Scholar 

  • Mae-Il Economy, Kyeong-Hyang Newspaper, Herald Economy, Sports Dong-Ah, ENS, Media Daum, etc. Pressed in 2011.6.10-17 (2011)

    Google Scholar 

  • Le Monde (France), Le Figaro (France), BBC Broadcast (U.K), Pressed in 2011.6.11-16 (2011)

    Google Scholar 

Download references

Author information

Authors and Affiliations

  1. Department of Broadcasting, Visual and Performing Arts, JeongHwa Arts University, Korea

    Hyunhee Cha

  2. Graduate School of IT Policy, Seoul National University of Science and Technology, Korea

    Seongmook Kim

Authors
  1. Hyunhee Cha
    View author publications

    You can also search for this author in PubMed Google Scholar

  2. Seongmook Kim
    View author publications

    You can also search for this author in PubMed Google Scholar

Editor information

Editors and Affiliations

  1. Multimedia Engineering Department, Hannam University, 133 Ojeong-dong, Daeduk-gu, Daejeon, Korea

    Tai-hoon Kim

  2. The Ohio State University, 470 Hitchcock Hall, 2070 Neil Avenue, 43210-1275, Columbus, OH, USA

    Hojjat Adeli

  3. Department of Computer and Information Science, University of Michigan – Dearborn, 4901 Evergreen Road, 48128, Dearborn, MI, USA

    William I. Grosky

  4. Florida International University, EC 2910, 10555 W. Flagler Street, 33174, Miami, FL, USA

    Niki Pissinou

  5. National Taipei University of Education, No.134, Sec. 2, Heping E. Rd., Da-an District, 106, Taipei City, Taiwan (R.O.C.)

    Timothy K. Shih

  6. Michigan State University, 48824-1226, East Lansing, MI, USA

    Edward J. Rothwell

  7. School of Computing and Information Systems, University of Tasmania, Hobart, TAS, Australia

    Byeong-Ho Kang

  8. Dept of IT, Hansei University, 604-5, Dangjung-Dong, Gunpo-Si, Gyunggi-Do, Korea

    Seung-Jung Shin

Rights and permissions

Reprints and permissions

Copyright information

© 2011 Springer-Verlag Berlin Heidelberg

About this paper

Cite this paper

Cha, H., Kim, S. (2011). A Case Study on Korean Wave: Focused on K-POP Concert by Korean Idol Group in Paris, June 2011. In: Kim, Th., et al. Multimedia, Computer Graphics and Broadcasting. MulGraB 2011. Communications in Computer and Information Science, vol 263. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-27186-1_19

Download citation

  • DOI: https://doi.org/10.1007/978-3-642-27186-1_19

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-27185-4

  • Online ISBN: 978-3-642-27186-1

  • eBook Packages: Computer ScienceComputer Science (R0)

Publish with us

Policies and ethics

Search

Navigation