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An Automated Multiscale Map of Conversations: Mothers and Matters

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Social Informatics (SocInfo 2012)

Part of the book series: Lecture Notes in Computer Science ((LNISA,volume 7710))

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Abstract

By augmenting conventional techniques of topic modeling with unigram analysis and community detection, we establish an automated method that generates a comprehensive and meaningful summary of forum conversations over time that also sheds light on patterns of user behavior. We combine these methods to obtain a multiscale representation of what topics are being discussed, what the users are saying about each topic, how the conversation is evolving over time, and how friendships relate to content. As an example of our methodology, we examine discussion boards on Cafemom–an online hub for women to share their experiences and discuss their views on issues pertinent to child rearing. We apply the method with a focus on the issue of vaccination- a subject matter which has become controversial in recent years. We demonstrate how our methodology provides valuable insights into the evolution of conversations and highlights similarities in attitudes of socially connected users.

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Ahluwalia, A., Huang, A., Bandari, R., Roychowdhury, V. (2012). An Automated Multiscale Map of Conversations: Mothers and Matters. In: Aberer, K., Flache, A., Jager, W., Liu, L., Tang, J., Guéret, C. (eds) Social Informatics. SocInfo 2012. Lecture Notes in Computer Science, vol 7710. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-35386-4_2

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  • DOI: https://doi.org/10.1007/978-3-642-35386-4_2

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-35385-7

  • Online ISBN: 978-3-642-35386-4

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