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The Role of External Information Awareness and Proactiveness of Innovation Strategy in Employees’ Innovation Behavior: A Psychological Perspective

  • Conference paper
Knowledge Discovery, Knowledge Engineering and Knowledge Management (IC3K 2011)

Part of the book series: Communications in Computer and Information Science ((CCIS,volume 348))

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Abstract

Due to innovation is highly knowledge intensive, employees’ innovation behavior plays a central role in knowledge creation and distribution in organizations. Therefore, in knowledge management initiatives, it is important to encourage employees’ IB, which involves developing, promoting, judging, distributing and implementing new ideas at work. From a psychological perspective, this study applies the theory of planned behavior (TPB) to better understand employees’ IB, and also extends TPB by considering the effects of two unexamined yet important organizational factors: external information awareness (EIA) and proactiveness of innovation strategy (PIS). Results from a survey of employees in Japanese organizations indicate that EIA and PIS are positively related with employees’ attitude towards innovation, subjective norm about innovation, and perceived behavioral control to innovation, which is, in turn, significantly influence employees’ IB. Employees’ attitude, subjective norm, and perceived behavior control mediate partially the effects of EIA and completely the influence of PIS to employees’ IB. These findings provide directions for more efficient employees’ IB encouragement, by focusing on improving perceived behavior control, EIA and PIS.

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Author information

Authors and Affiliations

  1. Department of Industrial Engineering and Management, Tokyo Institue of Techonology, Tokyo, Japan

    Jing Tang, Loo Geok Pee & Junichi Iijima

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  1. Jing Tang
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  2. Loo Geok Pee
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  3. Junichi Iijima
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Editor information

Editors and Affiliations

  1. IST - Technical University of Lisbon, Av.Rovisco Pais, 1, 1049-001, Lisbon, Portugal

    Ana Fred

  2. Delft University of Technology, Mekelweg 4, 2628 CD, Delft, The Netherlands

    Jan L. G. Dietz

  3. Informatics Research Centre, Henley Business School, University of Reading, RG6 6UD, Reading, UK

    Kecheng Liu

  4. INSTICC and IPS, Estefanilha, Setúbal, Portugal

    Joaquim Filipe

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Tang, J., Pee, L.G., Iijima, J. (2013). The Role of External Information Awareness and Proactiveness of Innovation Strategy in Employees’ Innovation Behavior: A Psychological Perspective. In: Fred, A., Dietz, J.L.G., Liu, K., Filipe, J. (eds) Knowledge Discovery, Knowledge Engineering and Knowledge Management. IC3K 2011. Communications in Computer and Information Science, vol 348. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-37186-8_25

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  • DOI: https://doi.org/10.1007/978-3-642-37186-8_25

  • Publisher Name: Springer, Berlin, Heidelberg

  • Print ISBN: 978-3-642-37185-1

  • Online ISBN: 978-3-642-37186-8

  • eBook Packages: Computer ScienceComputer Science (R0)

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