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© 1981 Springer-Verlag Berlin Heidelberg
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Stockebrand, F.N. (1981). Entwicklung und Einführung Eines EDV-Gestützten Marketinginformationssystems für den Mineralölhandel der Deutschen BP AG. In: Thome, R. (eds) Datenverarbeitung im Marketing. Informatik-Fachberichte, vol 38. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-642-67953-7_5
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DOI: https://doi.org/10.1007/978-3-642-67953-7_5
Publisher Name: Springer, Berlin, Heidelberg
Print ISBN: 978-3-540-10555-8
Online ISBN: 978-3-642-67953-7
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