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An Analysis of the Perceived Value of Touristic Location Based Services

  • Conference paper
Information and Communication Technologies in Tourism 2012

  • 2283 Accesses

Abstract

Location based services have gained increasing importance for the tourism industry in recent years. However, a real breakthrough to the mass market has not been fully achieved yet, due to a number of potential reasons, inter alia, institutional circumstances, drawbacks in technology and missing understanding of the real values inherent in location based services. Preliminary literature still indicates a lack of research in terms of understanding consumers’ perceptions towards location based services from a consumer-centric rather than a technology-focused perspective. Therefore, the aim of this particular study is to investigate the actual consumer perceived value of touristic location based services. An exploratory sequential strategy is applied to develop and test a six-dimensional measurement scale. The findings suggest the extension of the original model by two new value dimensions, namely informational and convenience value. Further need for research and managerial implications are provided.

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Author information

Authors and Affiliations

  1. School of Tourism, Bournemouth University, UK

    Barbara Neuhofer

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  1. Barbara Neuhofer
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Editors and Affiliations

  1. Faculty of Human Sciences, Mid Sweden University, Östersund, Sweden

    Matthias Fuchs

  2. Faculty of Computer Science, Free University of Bozen-Bolzano, Bozen-Bolzano, Italy

    Francesco Ricci

  3. Faculty of Communication Sciences, Università della Svizzera Italiana, Lugano, Switzerland

    Lorenzo Cantoni

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Neuhofer, B. (2012). An Analysis of the Perceived Value of Touristic Location Based Services. In: Fuchs, M., Ricci, F., Cantoni, L. (eds) Information and Communication Technologies in Tourism 2012. Springer, Vienna. https://doi.org/10.1007/978-3-7091-1142-0_8

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  • DOI: https://doi.org/10.1007/978-3-7091-1142-0_8

  • Publisher Name: Springer, Vienna

  • Print ISBN: 978-3-7091-1141-3

  • Online ISBN: 978-3-7091-1142-0

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