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Identifying important criteria for multimedia instructional courseware evaluation

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Abstract

SOFTWARE SELECTION DECISIONS, especially when they involve sophisticated multimedia instructional courseware can be difficult for educators. Many confounding factors such as teachers’ inexperience with using instructional courseware and the emerging capability and sophistication of technology often make the evaluation and subsequent selection of courseware a challenging process.

In 1999, a study was conducted in which a panel of instructional technology experts rated the importance of 110 criteria statements to multimedia instructional courseware evaluation. The criteria could serve as a basis for constructing evaluative instruments useful for software screening. Participants completed an on-line World Wide Web (WWW) survey on three separate occasions or rounds over a two-month period. All communication between participants and the researchers was asynchronous through the Internet.

This paper describes the methods and materials used in the study. It discusses the criteria judged to be most important by the panel of experts and presents an analysis of their commentary, which was used to modify and refine the list of the highest-rated multimedia instructional courseware evaluation criteria.

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ABOUT THE AUTHORS William Gibbs is an Associate Professor and the Head of the Department of Media Services at Eastern Illinois University. He received his Ph.D. in Instructional Systems from The Pennsylvania State University. He has worked with individuals from various academic disciplines as part of instructional design teams and has served as instructional design and technology advisor to faculty in the development of instruction and instructional materials. For the past several years, he has offered educational technology courses via the Internet. His research interests include knowledge acquisition, technology-based learning environments, and methods for effective instructional software evaluation.

Pat R. Graves is a Professor in the School of Business at Eastern Illinois University, Charleston. She teaches business communications and computer-related courses. Her research interests include the visual display of information and computer-mediated communication. Also, she has been studying cognitive and affective aspects of learning, instructional design practices for interactive delivery, and issues associated with Internet-and Intranet-based distribution. She has given numerous conference presentations, published articles, and co-authored two books on the topic of presentations using computer technology. Dr. Graves is co-editor of theBusiness Education Index published by Delta Pi Epsilon, a graduate research association for business teacher educators.

Ronan S. Bernas is an Assistant Professor at the Department of Psychology of Eastern Illinois University. He received his Ph.D. in Psychology (Committee on Human Development) from the University of Chicago in 1995. His research is on argumentative and explanatory discourse. He examines the learning and conceptual changes that occur during argumentative and explanatory discourse.

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Gibbs, W.J., Graves, P.R. & Bernas, R.S. Identifying important criteria for multimedia instructional courseware evaluation. J. Comput. High. Educ. 12, 84–106 (2000). https://doi.org/10.1007/BF03032715

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