Skip to main content
Log in

Research of social recommendation based on social tag and trust relation

  • Published:
Cluster Computing Aims and scope Submit manuscript

Abstract

As for the data sparsity and cool boot problem, this paper brings forward a social network recommendation means combined with social tags and trust relations. It collects major information relating to social trust relations, item tag information and user rating matrix based on probabilistic matrix factorization. All the data resources from different dimensions are connected through shared users potential spaces (or item potential spaces). The above mentioned two types of spaces can be obtained by probabilistic matrix factorization.In this way, effective social recommendation means can be achieved. The results generated from Epinions and Movielens experiments reveal that the proposed algorithm is superior to the existing Trust-based Social Recommendation or Social Tag Recommendation especially for active users with only a few rating records.

This is a preview of subscription content, log in via an institution to check access.

Access this article

Price excludes VAT (USA)
Tax calculation will be finalised during checkout.

Instant access to the full article PDF.

Fig. 1
Fig. 2
Fig. 3
Fig. 4
Fig. 5

Similar content being viewed by others

References

  1. Ma, H., Zhou, D., Liu, C., Lyu, M.R., King, I.: Recommender system with social regularization. In: Proceedings of the 4th ACM International Conference on Web Search and Data Mining (WSDM), pp. 287–296 (2011)

  2. Zhao, W., Guan, Z., Liu, Z.: Ranking on heterogeneous manifolds for tag recommendation in social tagging services. Neurocomputing 148, 521–534 (2015)

    Article  Google Scholar 

  3. Li, Y., Tian, Q., Gao, H.: Kernel discriminant learning for ordinal regression using label membership. J. Data Acquis. Process. 31(3), 532–540 (2016)

    Google Scholar 

  4. Qin, Y., Yu, Z., Wang, Y., et al.: Micro blog user label interest clustering method based on feature mapping. J. Data Acquis. Process. 30(6), 1246–1252 (2015)

    Google Scholar 

  5. Martins, E.F., Belém, F.M., Almeida, J.M., et al.: On cold start for associative tag recommendation. J. Assoc. Inf. Sci. Technol. 67(1), 83–105 (2016)

    Article  Google Scholar 

  6. Rawat, Y.S., Kankanhalli, M.S.: ConTagNet: exploiting user context for image tag recommendation. In: ACM on Multimedia Conference, pp. 1102–1106. ACM, New York (2016)

  7. Heymann, P., Koutrika, G., Garcia-Molina, H.: Can social bookmarking improve web search. In: Proceedings of the International Conference on Web Search and Web Data Mining, pp. 195–206. ACM, New York (2008)

  8. Xu, Z., Zhang, H., Hu, C., Liu, Y., Xuan, J., Mei, L.: Crowdsourcing-based timeline description of urban emergency events using social media. IJAHUC 25(1/2), 41–51 (2017)

    Article  Google Scholar 

  9. Puglisi, S., Parra-Arnau, J., Forné, J., et al.: On content-based recommendation and user privacy in social-tagging systems. Comput. Stand. Interfaces 41, 17–27 (2015)

    Article  Google Scholar 

  10. Gabriel, H.H., Spiliopoulou, M., Nanopoulos, A.: Summarizing dynamic social tagging systems. Exp. Syst. Appl. Int. J. 41(2), 457–469 (2014)

    Article  Google Scholar 

  11. Xu, Z., Liu, Y., Mei, L., Hu, C., Chen, L.: Generating temporal semantic context of concepts using web search engines. J. Netw. Comput. Appl. 43, 42–55 (2014)

    Article  Google Scholar 

  12. Ramage, D., Heymann, P., Manning, C.D., et al.: Clustering the tagged web. In: International Conference on Web Search and Web Data Mining, Barcelona, Spain, pp. 54–63 (2009)

  13. Wu, P., Zhang, Z.K.: Enhancing personalized recommendations on weighted social tagging networks. Phys. Procedia 3(5), 1877–1885 (2010)

    Article  Google Scholar 

  14. Kurucz, M., Benczur, A.: Methods for large scale SVD with missing values. In: Proceedings of the KDD Cup and Workshop, USA, pp. 31–41 (2007)

  15. Salakhutdinov, R., Mnih, A.: Probabilistic matrix factorization. In: Proceedings of the 21st Annual Conference on Neural Information Processing Systems, pp. 1257–1264. Curran Associates Inc., New York (2008)

  16. Lee, D.D., Seung, H.S.: Learning the parts of objects by non-negative matrix factorization. Nature 401(6755), 788–791 (1999)

    Article  MATH  Google Scholar 

  17. Jamali, M., Ester, M.: A matrix factorization technique with trust propagation for recommendation in social networks. In: Proceedings of the Fourth ACM Conference on Recommender Systems, pp. 135–142. ACM, New York (2010)

  18. Zhang, F., Gong, T., Lee, V.E., et al.: Fast algorithms to evaluate collaborative filtering recommender systems. Knowl. Based Syst. 96(C), 96–103 (2016)

    Google Scholar 

  19. Adán-Coello, J.M., Tobar, C.M.: Using collaborative filtering algorithms for predicting student performance. In: Electronic Government and the Information Systems Perspective. Springer, New York (2016)

  20. Dou, Y., Yang, H., Deng, X.: A survey of collaborative filtering algorithms for social recommender systems. In: International Conference on Semantics, Knowledge and Grids, pp. 40–46. IEEE, New York (2017)

  21. Jiang, M., Cui, P., Wang, F., et al.: Scalable recommendation with social contextual information. IEEE Trans. Knowl. Data Eng. 26(11), 2789–2802 (2014)

    Article  Google Scholar 

  22. Mylonas, P.: Types of contextual information in the social networks era. In: International Workshop on Semantic and Social Media Adaptation and Personalization, pp. 46–52 (2016)

  23. Chen, H., Rahwan, I., Cebrian, M.: Bandit strategies in social search: the case of the DARPA red balloon challenge. EPJ Data Sci. 5(1), 1–14 (2016)

    Article  Google Scholar 

  24. Dimitrov, G.P., Panayotova, G., Garvanov, I., et al.: Performance analysis of the method for social search of information in university information systems. In: Third International Conference on Artificial Intelligence and Pattern Recognition, pp. 1–5 (2016)

Download references

Acknowledgements

The research is supported by the Social development project of Lianyungang City, No. (SH1507). The research is supported by the top-notch Academic Programs Project of Jiangsu Higher Education Institution (PPZY2015a038), National Natural Science Funds of China (Grant Nos. 61403156, 61403155), the Prospective Joint Research of University-Industry Cooperation of Jiangsu (No. BY2016056-02). The Lianyungang Science and Technology Project under Grant CK1503, CXY1530, CG1611. The Science and Technology project of Jiangsu Province under Grant BN2016065.

Author information

Authors and Affiliations

Authors

Corresponding author

Correspondence to Hui Li.

Rights and permissions

Reprints and permissions

About this article

Check for updates. Verify currency and authenticity via CrossMark

Cite this article

Li, H., Zhang, S., Hu, Y. et al. Research of social recommendation based on social tag and trust relation. Cluster Comput 21, 933–943 (2018). https://doi.org/10.1007/s10586-017-0962-9

Download citation

  • Received:

  • Revised:

  • Accepted:

  • Published:

  • Issue Date:

  • DOI: https://doi.org/10.1007/s10586-017-0962-9

Keywords

Navigation