Abstract
Visible watermarking is the process of embedding data (watermark) into a multimedia object (video/image) such that the embedded watermark is perceptible to a human observer. Many times, visible watermarks occlude important portion of multimedia objects. This paper introduces a visible watermarking algorithm to embed a binary logo watermark at N non-overlapping positions in an image such that important portions of the image are not occluded. The important portions are found through visual saliency computation or available human eye fixation density maps. In the proposed visible watermarking, just noticeable distortion is used to adaptively filter the watermark embedding energy based on the image content. A mathematical model in terms of information-content-weighted-structural-similarity-index and visual importance is proposed to find optimal watermark embedding strength. We tested the algorithm on several color images of different sizes and on several binary watermarks of different sizes and found the results to be very promising as per the requirements in visible watermarking. When compared to the state-of-the-art, we also found that the proposed technique does better in not hiding the details of any test image.



















Similar content being viewed by others
References
Bruce ND, Tsotsos JK (2009) Saliency, attention, and visual search: An information theoretic approach. J Vis 9(3):5
Chandler DM (2013) Seven challenges in image quality assessment: past, present, and future research. ISRN Signal Process:2013
Chou CH, Li YC (1995) A perceptually tuned subband image coder based on the measure of just-noticeable-distortion profile. IEEE Transactions on Circuits and Systems for Video Technology 5(6):467–476
Cox I, Miller M, Bloom J, Fridrich J, Kalker T (2007) Digital Watermarking and Steganography, 2nd edn. Morgan Kaufmann Publishers Inc., San Francisco
Harel J, Koch C, Perona P (2007) Graph-based visual saliency. Advances in neural information processing systems 19:545–552
Hou X, Zhang L (2007) Saliency detection: A spectral residual approach. In: IEEE Conference on Computer Vision and Pattern Recognition, pp 1–8
Hsu FH, Wu MH, Yang CH, Wang SJ (2014) Visible watermarking with reversibility of multimedia images for ownership declarations. The Journal of Supercomputing:1–22
Hu Y, Jeon B (2006) Reversible visible watermarking and lossless recovery of original images. IEEE Transactions on Circuits and Systems for Video Technology 16(11):1423–1429
Huang BB, Tang SX (2006) A contrast-sensitive visible watermarking scheme. IEEE MultiMedia 13(2):60–66
Itti L, Koch C, Niebur E et al (1998) A model of saliency-based visual attention for rapid scene analysis. IEEE Transactions on pattern analysis and machine intelligence 20(11):1254–1259
Kankanhalli MS, Rajmohan, Ramakrishnan KR (1999) Adaptive visible watermarking of images. In: IEEE International Conference on Multimedia Computing and Systems, vol 1, pp 568–573
Li J, Levine MD, An X, Xu X, He H (2013) Visual saliency based on scale-space analysis in the frequency domain. IEEE Transactions on Pattern Analysis and Machine Intelligence 35(4): 996–1010
Lin PY (2014) Imperceptible visible watermarking based on postcamera histogram operation. J Syst Softw 95:194–208
Liu TY, Tsai WH (2010) Generic lossless visible watermarking – a new approach. IEEE Trans Image Process 19(5):1224–1235
Lumini A, Maio D (2004) Adaptive positioning of a visible watermark in a digital image. In: IEEE International Conference on Multimedia and Expo, vol 2, pp 967–970
Memon N, Wong PW (1998) Protecting digital media content. Commun ACM 41(7):35–43
Mintzer F, Braudaway GW, Yeung MM (1997) Effective and ineffective digital watermarks. In: IEEE International Conference on Image Processing, vol 3, pp 9–12
Mohanty SP, Ramakrishnan KR, Kankanhalli MS (2000) A DCT domain visible watermarking technique for images. In: IEEE International Conference on Multimedia and Expo, vol 2, pp 1029–1032
Qi H, Zheng D, Zhao J (2008) Human visual system based adaptive digital image watermarking. Signal Process 88(1):174–188
Tsai HM, Chang LW (2007) A high secure reversible visible watermarking scheme. In: IEEE International Conference on Multimedia and Expo, pp 2106–2109
Wang Z, Li Q (2011) Information content weighting for perceptual image quality assessment. IEEE Trans Image Process 20(5):1185–1198
Yang H, Yin J (2013) A secure removable visible watermarking for BTC compressed images. Multimedia Tools and Applications. Springer, pp 1–15
Yeung MM, Mintzer FC, Braudaway G, Rao A (1997) Digital watermarking for high-quality imaging. In: IEEE First Workshop on Multimedia Signal Processing, pp 357–362
Acknowledgment
One of the authors, Himanshu Agarwal, acknowledges the University Grant Commission (UGC) of New Delhi, India for granting him a scholarship under the JRF scheme for his research, and Maharaja Agrasen Technical Education Society of India for providing facilities for research.
Author information
Authors and Affiliations
Corresponding author
Rights and permissions
About this article
Cite this article
Agarwal, H., Sen, D., Raman, B. et al. Visible watermarking based on importance and just noticeable distortion of image regions. Multimed Tools Appl 75, 7605–7629 (2016). https://doi.org/10.1007/s11042-015-2685-3
Received:
Revised:
Accepted:
Published:
Issue Date:
DOI: https://doi.org/10.1007/s11042-015-2685-3