Abstract
Mobile technology has undergone a drastical evolution within the past few years. Cell phones with small monochrome displays-designed solely for phone calls and text messaging-have turned into miniaturized computers with dual-core processors. Combined with 3G standards such as UMTS, mobile devices nowadays offer almost the same freedom in exploring the Internet as desktop PCs do. Apple’s iPhone, Google’s Android, and the availability of mobile broadband Internet have changed the mobile landscape, and-as a consequence-the way in which mobile services are delivered to their users. Thus, we focus in this paper on the theory and implementation of four distinct platform models for mobile service delivery. Furthermore, we perform a classification of platform agility features-business and technology oriented-along with a comparative analysis of their effectiveness.
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Alexander Becker is pursuing his master degree in Business Ad-ministration at the Faculty of Business, Economics and Statistics, the University of Vienna.
Andreas Mladenow received a master’s degree in Business Administration at the Faculty of Business, Economics and Statistics, University of Vienna. He is a researcher at the e-Business group at the University of Vienna and a doctoral candidate at the Vienna University of Economics and Business. His research focuses on the field of electronic business and collaboration.
Natalia Kryvinska is a Postdoctoral Fellow at the e-Business research group, Faculty of Business, Economics and Statistics, University of Vienna. She received her diploma engineer degree in telecommunications from National University “Lviv Polytechnics”, Lviv, Ukraine, and a PhD in electrical engineering from the Vienna University of Technology, Vienna, Austria. Her research interests include distributed systems management, service delivery platforms, and e-Services.
Christine Strauss is Associate Professor at the Faculty of Business, Economics and Statistics, University of Vienna. She holds a master’s degree in business informatics from the University of Vienna and a doctoral degree in economics from the University of Zurich. She is the head of the research group on Electronic Business at the University of Vienna. Her current research focuses on the field of electronic business, with a particular emphasis on e-Services.
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Becker, A., Mladenow, A., Kryvinska, N. et al. Aggregated survey of sustainable business models for agile mobile service delivery platforms. J Serv Sci Res 4, 97–121 (2012). https://doi.org/10.1007/s12927-012-0004-3
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DOI: https://doi.org/10.1007/s12927-012-0004-3