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The S-D logic phenomenon-conceptualization and systematization by reviewing the literature of a decade(2004–2013)

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Journal of Service Science Research

Abstract

Service-Dominant (S-D) Logic has developed as a leading approach in contemporary service science literature. The notion was introduced in 2004, emerged after the service science field experienced several decades of development. Thus, the detailed literature analysis on S-D Logic (primarily in the form of research articles published in relevant journals) since 2004 is undertaken in this paper. The major business-economic scientific databases were scanned to extract key studies dealing with S-D Logic. These publications were analyzed systematically regarding author (s), journal and year of publication, research area, applied research methodologies, keywords and output. Findings reveal key players, discuss the contribution of empirical results, and point out the broad applicability of S-D Logic. The analysis serves as powerful evidence confirming the augmented ‘momentum’ of S-D Logic. Greater than before attention as well as an increasingly interdisciplinary focus for S-D grounded research efforts are observed, emphasizing the importance of a currently dominant view on mutual service exchange and value co-creation.

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Correspondence to Natalia Kryvinska.

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Natalia Kryvinska is a Postdoctoral Fellow at the e-Business research group, Faculty of Business, Economics and Statistics, University of Vienna. She received her diploma engineer degree in telecommunications from National University “Lviv Polytechnics,” Lviv, Ukraine, and a PhD in electrical engineering from the Vienna University of Technology, Vienna, Austria. Her research interests include distributed systems management, service delivery platforms, and e-Services.

Romana Olexova holds a master degree in business management from the University of Economics in Bratislava and currently carries out her doctoral studies in the field of economics of trade and services. Her research focuses on online marketing and services.

Paul Dohmen holds a master degree in business administration from the University of Vienna, School of Business, Economics and Statistics. His research interests include, eBusiness, Service Science, S-D Logic.

Christine Strauss is Associate Professor at the Faculty of Business, Economics and Statistics, University of Vienna. She holds a master’s degree in business informatics from the University of Vienna and a doctoral degree in economics from the University of Zurich. She is the head of the research group on Electronic Business at the University of Vienna. Her current research focuses on the field of electronic Business, with particular emphasis on e-Services.

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Kryvinska, N., Olexova, R., Dohmen, P. et al. The S-D logic phenomenon-conceptualization and systematization by reviewing the literature of a decade(2004–2013). J Serv Sci Res 5, 35–94 (2013). https://doi.org/10.1007/s12927-013-0002-0

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