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Deep Learning auf sequenziellen Daten als Grundlage unternehmerischer Entscheidungen

  • Schwerpunkt
  • Analyse sequenzieller Daten
  • Published:
Wirtschaftsinformatik & Management Aims and scope

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Links und Literatur

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  4. F. Nottorf & B. Funk (2013) The Economic Value of Clickstream Data from an Advertiser’s Perspective. Proceedings of the European Conference on Information Systems.

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  6. T. Lang & M. Rettenmeier (2017) Understanding Consumer Behavior with Recurrent Neural Networks. Proceedings of the 3rd Workshop on Machine Learning Methods for Recommender Systems. http://mlrec.org/2017/papers/paper2.pdf

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  7. O. Chapelle, E. Manavoglu, and R. Rosales (2014). Simple and scalable response prediction for display advertising. Transactions on Intelligent Systems and Technology, 5.

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Authors and Affiliations

  1. Leuphana Universität Lüneburg, Deutschland

    Burkhardt Funk (Professor für Wirtschaftsinformatik)

  2. Zalando, Hamburg, Deutschland

    Matthias Rettenmeier (Data-Science-Lead) &  Tobias Lang (Research Engineer)

Authors
  1. Burkhardt Funk
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  2. Matthias Rettenmeier
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  3. Tobias Lang
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Funk, B., Rettenmeier, M. & Lang, T. Deep Learning auf sequenziellen Daten als Grundlage unternehmerischer Entscheidungen. Wirtsch Inform Manag 9, 16–25 (2017). https://doi.org/10.1007/s35764-017-0104-4

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  • DOI: https://doi.org/10.1007/s35764-017-0104-4

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