ABSTRACT
TTT is a Web community tool that promotes new encounters mediated by friends.
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Uses and gratifications of social networking sites for bridging and bonding social capital
Applying uses and gratifications theory (UGT) and social capital theory, our study examined users of four social networking sites (SNSs) (Facebook, Twitter, Instagram, and Snapchat), and their influence on online bridging and bonding social capital. ...
Members' site use continuance on Facebook
Continued site use by social networking site (SNS) members is important to the vitality of a SNS. Through the lens of Social Capital Theory, in this paper, we theorize the potential role of relational capital in cultivating members' continued site use. ...
Seniors' loyalty to social network sites
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