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- Ojala TKruger FKostakos VValkama VRukzio E(2012)Two field trials on the efficiency of unsolicited Bluetooth proximity marketingProceedings of the 11th International Conference on Mobile and Ubiquitous Multimedia10.1145/2406367.2406414(1-4)Online publication date: 4-Dec-2012
- Maron MMagnus SRead K(2009)An Empirical Study to Evaluate the Location of Advertisement Panels by Using a Mobile Marketing ToolProceedings of the 2009 Eighth International Conference on Mobile Business10.1109/ICMB.2009.41(196-202)Online publication date: 27-Jun-2009