Intel's rebates: above board or below the belt?

This paper examines a key difference between two promotional vehicles, coupons and rebates. Whereas coupons offer deals up front, with the purchase of the product, rebates can be redeemed only after purchase. When consumers experience uncertain ...

Whereas the literature on rebates has focused on single-product firms, this paper analyses the role of rebates offered by a multiproduct firm

Rebates have long been recognized as a price discrimination mechanism. When firms offer an extensive product line, an important managerial question concerns the choice of which products to promote. This paper finds that a multiproduct firm leverages ...

Manufacturer-to-consumer rebates are a staple of modern supply chains. Such rebates are typically viewed as a means of price discrimination because of partial redemption by consumers. However, the proliferation of universally redeemed instant rebates ...