Lifecycle framework for cross-functional participatory design: case study

Power is the speed with which you can come up with a new idea, enroll others in taking it on and implement it/have it be part of the culture. e.g. if you come up with a new idea for a product and it takes you 10 years to implement we would not say there is much power there. If you can invent a new idea, enroll others and implement it in a matter of months then we would say you/your team/your department have real power. McRobb, Insigniam Performance Participatory design methods can be used to drive a powerful idea that will resonate throughout the organization or community to create change. In this case study, we learned that employing participatory design together with a process and communication framework 1) reduced decision making time and 2) the time needed to create a common understanding of future software architectural goals. We started the process by employing our understanding, derived from a rich body of consumer-centred research, of what consumers wanted in the future of the television experiences -- in the living room, their homes, and beyond. Then, we incorporated our understanding of consumers' needs with our desire to optimize our software architecture and technology integration engagements. Through a modified participatory approach, we created a rich foundation for future software development and the delivery of product experiences that would match consumer's expectations and optimize our engagement with partners and stakeholders.