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SocialTransfer: cross-domain transfer learning from social streams for media applications

Published: 29 October 2012 Publication History

Abstract

The usage and applications of social media have become pervasive. This has enabled an innovative paradigm to solve multimedia problems (e.g., recommendation and popularity prediction), which are otherwise hard to address purely by traditional approaches. In this paper, we investigate how to build a mutual connection among the disparate social media on the Internet, using which cross-domain media recommendation can be realized. We accomplish this goal through SocialTransfer---a novel cross-domain real-time transfer learning framework. While existing transfer learning methods do not address how to utilize the real time social streams, our proposed SocialTransfer is able to effectively learn from social streams to help multimedia applications, assuming an intermediate topic space can be built across domains. It is characterized by two key components: 1) a topic space learned in real time from social streams via Online Streaming Latent Dirichlet Allocation (OSLDA), and 2) a real-time cross-domain graph spectra analysis based transfer learning method that seamlessly incorporates learned topic models from social streams into the transfer learning framework. We present as use cases of \emph{SocialTransfer} two video recommendation applications that otherwise can hardly be achieved by conventional media analysis techniques: 1) socialized query suggestion for video search, and 2) socialized video recommendation that features socially trending topical videos. We conduct experiments on a real-world large-scale dataset, including 10.2 million tweets and 5.7 million YouTube videos and show that \emph{SocialTransfer} outperforms traditional learners significantly, and plays a natural and interoperable connection across video and social domains, leading to a wide variety of cross-domain applications.

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      cover image ACM Conferences
      MM '12: Proceedings of the 20th ACM international conference on Multimedia
      October 2012
      1584 pages
      ISBN:9781450310895
      DOI:10.1145/2393347
      Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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      Published: 29 October 2012

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      Author Tags

      1. cross-domain media retrieval
      2. recommendation
      3. social media
      4. transfer learning

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      MM '12
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      MM '12: ACM Multimedia Conference
      October 29 - November 2, 2012
      Nara, Japan

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      Overall Acceptance Rate 2,145 of 8,556 submissions, 25%

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      • (2023)Multi-objective dynamic distribution adaptation with instance reweighting for transfer feature learningKnowledge-Based Systems10.1016/j.knosys.2023.110303263:COnline publication date: 5-Mar-2023
      • (2022)Collaborative Learning Assessment via Information and Communication Technology2022 RIVF International Conference on Computing and Communication Technologies (RIVF)10.1109/RIVF55975.2022.10013841(311-316)Online publication date: 20-Dec-2022
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