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How big is the crowd?: event and location based population modeling in social media

Published:01 May 2013Publication History

ABSTRACT

In this paper, we address the challenge of modeling the size, duration, and temporal dynamics of short-lived crowds that manifest in social media. Successful population modeling for crowds is critical for many services including location recommendation, traffic prediction, and advertising. However, crowd modeling is challenging since 1) user-contributed data in social media is noisy and oftentimes incomplete, in the sense that users only reveal when they join a crowd through posts but not when they depart; and 2) the size of short-lived crowds typically changes rapidly, growing and shrinking in sharp bursts. Toward robust population modeling, we first propose a duration model to predict the time users spend in a particular crowd. We propose a time-evolving population model for estimating the number of people departing a crowd, which enables the prediction of the total population remaining in a crowd. Based on these population models, we further describe an approach that allows us to predict the number of posts generated from a crowd. We validate the crowd models through extensive experiments over 22 million geo-location based check-ins and 120,000 event-related tweets.

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                cover image ACM Conferences
                HT '13: Proceedings of the 24th ACM Conference on Hypertext and Social Media
                May 2013
                275 pages
                ISBN:9781450319676
                DOI:10.1145/2481492

                Copyright © 2013 ACM

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                Publication History

                • Published: 1 May 2013

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                HT '13 Paper Acceptance Rate16of96submissions,17%Overall Acceptance Rate378of1,158submissions,33%

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