skip to main content
10.1145/2639189.2654829acmotherconferencesArticle/Chapter ViewAbstractPublication PagesnordichiConference Proceedingsconference-collections
research-article

The fuzzy front end of experience design

Published: 26 October 2014 Publication History

Abstract

The basic idea behind Experience Design approach is that before ideating the solution, you define what experience to design for. This is a critical point in a design process, because the experience goal needs to be appropriate for the target context of use, in line with the brand experience, and meaningful to truly engage users. In the early phases of the experience design process, in the fuzzy front end, there are several sources that can guide experience goal setting. One important way is empathic understanding of the users' world and stepping into the users' shoes, but there are also other sources of insight and inspiration for setting the experiential goals such as brand promise, technology and societal trends as well as mere vision of renewal. In this workshop, we aim to collect examples of the fuzzy front end of the experience design process and analyze how the different sources of insight and inspiration influence experience goal setting.

References

[1]
Buxton, B. Sketching User Experiences. Getting the Design Right and the Right Design. Morgan Kaufmann, 2010.
[2]
Desmet, P. M. A., and Schifferstein, H. N. J. (eds) From Floating Wheelchairs to Mobile Car Parks: a Collection of 35 Experience-Driven Design Projects. Eleven Publishers, Den Haag, NL, 2011.
[3]
Hassenzahl, M. Experience Design -- Technology for All the Right Reasons. Morgan & Claypool, 2010.
[4]
Hassenzahl, M., Eckoldt, K., Diefenbach, S., Laschke, M., Lenz, E., and Kim, J. Designing moments of meaning and pleasure. Experience design and happiness. International Journal of Design 7, 3 (2013), 21--31.
[5]
Hekkert, P., and van Dijk, M. Vision in Product Design: Handbook for innovators. BIS Publishers, 2011.
[6]
Karvonen, H., Koskinen, H., and Haggrén, J. Defining User Experience Goals for Future Concepts. A Case Study. In: Väätäjä, H., Olsson, T., Roto, V., and Savioja, P. (Eds.), NordiCHI2012 UX Goals 2012 Workshop proceedings, TUT Publication series (2012), 14--19. http://URN.fi/URN: ISBN: 978-952-15-2955-9
[7]
Norman, D. A., and Verganti, R. Incremental and Radical Innovation: Design Research vs. Technology and Meaning Change. Design Issues 30, 1 (2014), 78--96.
[8]
Roto, V., and Rautava, M. User experience elements and brand promise. Proc. International Engagability & Design Conference, in conjunction with NordiCHI (2008).

Cited By

View all
  • (2018)A Conceptual Framework Representing the User Experience for Business Intelligence Front-Ends2018 International Conference on Advances in Big Data, Computing and Data Communication Systems (icABCD)10.1109/ICABCD.2018.8465464(1-8)Online publication date: Aug-2018
  • (2015)Evaluating a Future Remote Control Environment with an Experience-Driven Science Fiction PrototypeProceedings of the 2015 International Conference on Intelligent Environments10.1109/IE.2015.19(81-88)Online publication date: 15-Jul-2015

Index Terms

  1. The fuzzy front end of experience design

    Recommendations

    Comments

    Information & Contributors

    Information

    Published In

    cover image ACM Other conferences
    NordiCHI '14: Proceedings of the 8th Nordic Conference on Human-Computer Interaction: Fun, Fast, Foundational
    October 2014
    361 pages
    ISBN:9781450325424
    DOI:10.1145/2639189
    Permission to make digital or hard copies of part or all of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for third-party components of this work must be honored. For all other uses, contact the Owner/Author.

    In-Cooperation

    Publisher

    Association for Computing Machinery

    New York, NY, United States

    Publication History

    Published: 26 October 2014

    Check for updates

    Author Tags

    1. UX goals
    2. experience design
    3. user experience

    Qualifiers

    • Research-article

    Funding Sources

    Conference

    NordiCHI '14

    Acceptance Rates

    NordiCHI '14 Paper Acceptance Rate 89 of 361 submissions, 25%;
    Overall Acceptance Rate 379 of 1,572 submissions, 24%

    Contributors

    Other Metrics

    Bibliometrics & Citations

    Bibliometrics

    Article Metrics

    • Downloads (Last 12 months)6
    • Downloads (Last 6 weeks)0
    Reflects downloads up to 07 Mar 2025

    Other Metrics

    Citations

    Cited By

    View all
    • (2018)A Conceptual Framework Representing the User Experience for Business Intelligence Front-Ends2018 International Conference on Advances in Big Data, Computing and Data Communication Systems (icABCD)10.1109/ICABCD.2018.8465464(1-8)Online publication date: Aug-2018
    • (2015)Evaluating a Future Remote Control Environment with an Experience-Driven Science Fiction PrototypeProceedings of the 2015 International Conference on Intelligent Environments10.1109/IE.2015.19(81-88)Online publication date: 15-Jul-2015

    View Options

    Login options

    View options

    PDF

    View or Download as a PDF file.

    PDF

    eReader

    View online with eReader.

    eReader

    Figures

    Tables

    Media

    Share

    Share

    Share this Publication link

    Share on social media