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Workshop: mapping and bridging the design and business gap

Published: 06 October 2014 Publication History

Abstract

Recent studies imply the value of participatory methods in business (Buur et al., 2008; Roser et al. 2013; Hamid et al., 2011). Participatory design provides the organizations with the opportunity to share knowledge about users, deliver innovative products and build competitive advantage. The goal of this workshop is to explore how insights from user studies might be transferred into business processes. During the workshop participants will share their experiences regarding cooperation between the design and business teams and work on bridging the identified barriers using participatory methods. We aim to provide a setting where researchers, designers and practitioners will have an opportunity to gain practical knowledge on applying participatory methods into business practices.

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Buur J. and Matthews B. Participatory Innovation -- a research agenda. Proc. PDC'08, ACM, 2008.
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Hamid J. and Choi Y. Co-creation between organizations and consumers. Proc. Participatory Innovation Conference, University of Southern Denmark, 2011.
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Hoyer W. D., Chandy R., Dorotic M., Krafft M., Singh S. S. Consumer cocreation in new product development. Journal of Service Research, 13(3), pp.286--296, SAGE, 2010.
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Kristensson P., Gustafsson A., Archer T. Harnessing the creative potential among users. The Journal of Product Innovation Management, Vol. 21, pp. 4--14, 2014.
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Roser T., DeFillippi R., Samson A. Managing your co-creation mix: co-creation ventures in distinctive contexts. European Business Review Vol. 25 No. 1, pp. 20--41, Emerald, 2013.
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Saaksjarvi M. and Hellen K. How designers and marketers can work together to support consumers' happiness. International Journal of Design, Vol. 7 No. 3, pp. 33--44, 2013.
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Sanders E. and Stappers P. J. Co-creation and the new landscapes of design. Co Design, Vol.3, No. 1, Taylor & Francis, 2008.
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Sleeswijk Visser F., Stappers P. J., Van der Lugt R., Sanders E. Contextmapping: experiences from practice. CoDesign, VOl1, No.2, pp.119--149, Taylor & Francis, 2005.
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Vines J., Clarke R., Wright P., McCarthy J., Olivier P. Configuring Participation: On how we involve people in design. Proc. CHI2013, ACM, 2013.

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    cover image ACM Other conferences
    PDC '14: Proceedings of the 13th Participatory Design Conference: Short Papers, Industry Cases, Workshop Descriptions, Doctoral Consortium papers, and Keynote abstracts - Volume 2
    October 2014
    278 pages
    ISBN:9781450332149
    DOI:10.1145/2662155
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Association for Computing Machinery

    New York, NY, United States

    Publication History

    Published: 06 October 2014

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    Author Tags

    1. business
    2. design
    3. design and business gap
    4. participatory design

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    PDC '14
    PDC '14: Participatory Design Conference
    October 6 - 10, 2014
    Windhoek, Namibia

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    Overall Acceptance Rate 49 of 289 submissions, 17%

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