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"After All the Time I Put Into This": Co-Creation and the End-of-life of Social Network Games

Published: 05 October 2015 Publication History

Abstract

User engagement in processes of co-design and co-creation are common practices in Social Network Games (SNGs). Though the interdependency between producer and user is of mutual benefit throughout much of the lifetime of an SNG, there are critical moments where this relationship becomes problematic. We adopt an ethnographic approach, covering the entire three year lifespan of a well-known SNG, with a focus on the 'end of life' experience from players' perspectives. Our results show that, at the game's discontinuation announcement, players reflect strongly on the value that they associate with their gameplay and its involvement. We suggest that the notion of players as co-creators may be undervalued by companies during strategic decision-making especially since at discontinuation players are left without ownership of their co-created product. This deeper understanding of players as co-creators serves as case study for developers building social games both on and off social networking platforms.

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    cover image ACM Conferences
    CHI PLAY '15: Proceedings of the 2015 Annual Symposium on Computer-Human Interaction in Play
    October 2015
    852 pages
    ISBN:9781450334662
    DOI:10.1145/2793107
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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    Published: 05 October 2015

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    Author Tags

    1. co-creation
    2. ethics
    3. ownership
    4. social network games

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    CHI PLAY '15 Paper Acceptance Rate 40 of 144 submissions, 28%;
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