Tackling User Research Challenges within the Finance Industry
Pages 796 - 803
Abstract
We present a case study illustrating how a user experience (UX) team performs user research in the finance industry. In particular, we focus on the impact of salespeople and financial professionals on how the research is conducted. Challenges stemming from this--such as recruitment, time constraints, and conflicting expectations--and potential ways to mitigate them are discussed. Our work contributes to an understanding of how to do research in time-sensitive, high pressure environments while also working with gatekeepers to accessing users.
References
[1]
Adams, A. & Cox, A. L. Questionnaires, in depth interviews and focus groups. In: Cairns. P. & Cox, A. L. eds. Research Methods for Human Computer Interaction. Cambridge, UK: Cambridge University Press (2008), 17--34.
[2]
Beyer, H. & Holtzblatt, K. Contextual Design: Defining Customer Centered Systems. Elsevier, 1997.
[3]
Hartson, R. & Pyla, P. S. The UX Book: Processes and Guidelines for ensuring quality user experience. Elsevier, 2012.
Index Terms
- Tackling User Research Challenges within the Finance Industry
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Information & Contributors
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Published In
May 2016
3954 pages
ISBN:9781450340823
DOI:10.1145/2851581
- General Chairs:
- Jofish Kaye,
- Allison Druin,
- Program Chairs:
- Cliff Lampe,
- Dan Morris,
- Juan Pablo Hourcade
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Association for Computing Machinery
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Published: 07 May 2016
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- Research-article
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CHI'16
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CHI'16: CHI Conference on Human Factors in Computing Systems
May 7 - 12, 2016
California, San Jose, USA
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CHI EA '16 Paper Acceptance Rate 1,000 of 5,000 submissions, 20%;
Overall Acceptance Rate 6,164 of 23,696 submissions, 26%
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CHI 2025
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