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Bonus and promotions for affordable communications

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ICTD '19: Proceedings of the Tenth International Conference on Information and Communication Technologies and Development

Article No.: 42, Pages 1 - 4

https://doi.org/10.1145/3287098.3287138

Published: 04 January 2019 Publication History

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Abstract

This article studies the unprecedented price war in the Mozambican retail telecommunications market. One symptom of this war is the excess of bonuses and promotions offered since 2013 on on-net and data connectivity plans. The presumed price war led to a gradual reduction in investment in network roll-out and an inability on the part of consumers to understand price and product changes.

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Index Terms

Bonus and promotions for affordable communications
1. General and reference
  1. Cross-computing tools and techniques
    1. Empirical studies

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Published In

ICTD '19: Proceedings of the Tenth International Conference on Information and Communication Technologies and Development

January 2019

422 pages

ISBN:9781450361224

DOI:10.1145/3287098

Conference Chairs:
Rajesh Chandwani
IIM Ahmedabad, India
,
Pushpendra Singh
IIIT Delhi, India
,
Program Chairs:
Neha Kumar
Georgia Institute of Technology, USA
,
Rajesh Veeraraghavan
Georgetown University, USA

© 2019 Association for Computing Machinery. ACM acknowledges that this contribution was authored or co-authored by an employee, contractor or affiliate of a national government. As such, the Government retains a nonexclusive, royalty-free right to publish or reproduce this article, or to allow others to do so, for Government purposes only.

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Association for Computing Machinery

New York, NY, United States

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Published: 04 January 2019

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ICTD '19

ICTD '19: Tenth International Conference on Information and Communication Technologies and Development

January 4 - 7, 2019

Ahmedabad, India

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Overall Acceptance Rate 22 of 116 submissions, 19%

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References

Index Terms

Recommendations

Do Promotions Benefit Manufacturers, Retailers, or Both?

Effect of Brand Loyalty on Advertising and Trade Promotions: A Game Theoretic Analysis with Empirical Evidence

Effectiveness of Trade Promotions: Analyzing the Determinants of Retail Pass Through

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