ABSTRACT
Sketching is known to support divergent thinking during conceptual ideation. Yet, in HCI teams, non-designers are known to be reluctant to sketch. Looking for a tool that could support non-designers' divergent thinking to creatively offset familiar solutions while providing starter suggestions, we hypothesized that LEGO pieces could replace sketching. In a comparative lab experiment, 36 participants did two conceptual ideations of Web interfaces, one using paper/pen, the other LEGO, in random sequence. The 72 resulting interfaces were assessed on their fluency, flexibility, elaboration and originality according to Guilford [6] and Torrance's [9] divergent thinking framework. Our main finding is that LEGO could substitute sketching for non-designers; the 3D figurative, constructive pieces provide a stimulating visual representation that supports divergent thinking by offering alternate meanings, generating a greater number of elements to react to, thus enhancing the use of analogies.
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Index Terms
- Sketch or Play?: LEGO® Stimulates Divergent Thinking for Non-sketchers in HCI Conceptual Ideation
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