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ProductQnA: Answering User Questions on E-Commerce Product Pages

Published:13 May 2019Publication History

ABSTRACT

Product pages on e-commerce websites often overwhelm their customers with a wealth of data, making discovery of relevant information a challenge. Motivated by this, here, we present a novel framework to answer both factoid and non-factoid user questions on product pages. We propose several question-answer matching models leveraging both deep learned distributional semantics and semantics imposed by a structured resource like a domain specific ontology. The proposed framework supports the use of a combination of these models and we show, through empirical evaluation, that a cascade of these models does much better in meeting the high precision requirements of such a question-answering system. Evaluation on user asked questions shows that the proposed system achieves 66% higher precision1 as compared to IDF-weighted average of word vectors baseline [1].

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            • Published in

              cover image ACM Other conferences
              WWW '19: Companion Proceedings of The 2019 World Wide Web Conference
              May 2019
              1331 pages
              ISBN:9781450366755
              DOI:10.1145/3308560

              Copyright © 2019 ACM

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              Publication History

              • Published: 13 May 2019

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              Overall Acceptance Rate1,899of8,196submissions,23%

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