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Exploring Visual Information Flows in Infographics

Published:23 April 2020Publication History

ABSTRACT

Infographics are engaging visual representations that tell an informative story using a fusion of data and graphical elements. The large variety of infographic design poses a challenge for their high-level analysis. We use the concept of Visual Information Flow (VIF), which is the underlying semantic structure that links graphical elements to convey the information and story to the user. To explore VIF, we collected a repository of over 13K infographics. We use a deep neural network to identify visual elements related to information, agnostic to their various artistic appearances. We construct the VIF by automatically chaining these visual elements together based on Gestalt principles. Using this analysis, we characterize the VIF design space by a taxonomy of 12 different design patterns. Exploring in a real-world infographic dataset, we discuss the design space and potentials of VIF in light of this taxonomy.

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    • Published in

      cover image ACM Conferences
      CHI '20: Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems
      April 2020
      10688 pages
      ISBN:9781450367080
      DOI:10.1145/3313831

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      Publication History

      • Published: 23 April 2020

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