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Learning to Build User-tag Profile in Recommendation System

Published: 19 October 2020 Publication History

Abstract

User profiling is one of the most important components in recommendation systems, where a user is profiled using demographic (e.g. gender, age, and location) and user behavior information (e.g. browsing and search history). Among different dimensions of user profiling, tagging is an explainable and widely-used representation of user interest. In this paper, we propose a user tag profiling model (UTPM) to study user-tag profiling as a multi-label classification task using deep neural networks. Different from the conventional model, our UTPM model is a multi-head attention mechanism with shared query vectors to learn sparse features across different fields. Besides, we introduce the improved FM-based cross feature layer, which outperforms many state-of-the-art cross feature methods and further enhances model performance. Meanwhile, we design a novel joint method to learn the preference of different tags from a single clicked news article in recommendation systems. Furthermore, our UTPM model is deployed in the WeChat "Top Stories" recommender system, where both online and offline experiments demonstrate the superiority of the proposed model over baseline models.

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  • (2025)Exploring the Side-Information Fusion for Sequential RecommendationIEEE Access10.1109/ACCESS.2025.352581213(8839-8850)Online publication date: 2025
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  • (2024)Representation Learning of Tangled Key-Value Sequence Data for Early Classification2024 IEEE 40th International Conference on Data Engineering (ICDE)10.1109/ICDE60146.2024.00086(1063-1075)Online publication date: 13-May-2024
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    cover image ACM Conferences
    CIKM '20: Proceedings of the 29th ACM International Conference on Information & Knowledge Management
    October 2020
    3619 pages
    ISBN:9781450368599
    DOI:10.1145/3340531
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    Published: 19 October 2020

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    Author Tags

    1. neural networks
    2. personalization
    3. recommendation systems
    4. user profiling

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    Cited By

    View all
    • (2025)Exploring the Side-Information Fusion for Sequential RecommendationIEEE Access10.1109/ACCESS.2025.352581213(8839-8850)Online publication date: 2025
    • (2024)Interest HD: An Interest Frame Model for Recommendation Based on HD Image GenerationIEEE Transactions on Neural Networks and Learning Systems10.1109/TNNLS.2023.327867335:10(14356-14369)Online publication date: Oct-2024
    • (2024)Representation Learning of Tangled Key-Value Sequence Data for Early Classification2024 IEEE 40th International Conference on Data Engineering (ICDE)10.1109/ICDE60146.2024.00086(1063-1075)Online publication date: 13-May-2024
    • (2024)Mapping Item-wise Rating into Attribute-wise Ratings for Enhanced Personalized Recommendations2024 15th International Conference on Computing Communication and Networking Technologies (ICCCNT)10.1109/ICCCNT61001.2024.10724325(1-6)Online publication date: 24-Jun-2024
    • (2023)A Feature-Based Coalition Game Framework with Privileged Knowledge Transfer for User-tag Profile ModelingProceedings of the 29th ACM SIGKDD Conference on Knowledge Discovery and Data Mining10.1145/3580305.3599761(5739-5749)Online publication date: 6-Aug-2023
    • (2023)Towards Building Voice-based Conversational Recommender Systems: Datasets, Potential Solutions and ProspectsProceedings of the 46th International ACM SIGIR Conference on Research and Development in Information Retrieval10.1145/3539618.3591876(2701-2711)Online publication date: 19-Jul-2023
    • (2023)Multi-Source Multi-Label Learning for User Profiling in Online GamesIEEE Transactions on Multimedia10.1109/TMM.2022.317168325(4135-4147)Online publication date: 1-Jan-2023
    • (2023)Use of topical and temporal profiles and their hybridisation for content-based recommendationUser Modeling and User-Adapted Interaction10.1007/s11257-022-09354-733:4(911-937)Online publication date: 23-Jan-2023
    • (2022)User-tag Profile Modeling in Recommendation System via Contrast Weighted Tag MaskingProceedings of the 28th ACM SIGKDD Conference on Knowledge Discovery and Data Mining10.1145/3534678.3539102(4630-4638)Online publication date: 14-Aug-2022
    • (2022)Mixture of Virtual-Kernel Experts for Multi-Objective User Profile ModelingProceedings of the 28th ACM SIGKDD Conference on Knowledge Discovery and Data Mining10.1145/3534678.3539062(4257-4267)Online publication date: 14-Aug-2022
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