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Developing a Model to Explore Consumer Buying Behaviors through Long Short-Term Memory

Published: 27 September 2021 Publication History

Abstract

1This article aspires to develop a model to explore consumer buying behaviors through Long Short-Term Memory (LSTM); from building a marketing system and integrating online and offline information, marketers can employ diverse approaches to execute their marketing strategies and attract more customers for improving the overall sales.

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cover image ACM Conferences
ACM ICEA '20: Proceedings of the 2020 ACM International Conference on Intelligent Computing and its Emerging Applications
December 2020
219 pages
ISBN:9781450383042
DOI:10.1145/3440943
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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Association for Computing Machinery

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Publication History

Published: 27 September 2021

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Author Tags

  1. AI
  2. Buying Behaviors
  3. Long Short-Term Memory

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