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The Study of Two Competitive Firms in the Online Pet Industry and a Business Proposal Solving Stray Pet Issue in China

Published: 13 June 2021 Publication History

Abstract

Stray pets, pets that are wandering in the city without a feeder, generates lots of problems to the society, but they are innocent in nature as they are just pets abandoned by their previous feeder. The number of stray pets all over the world manifests an increasing trend. China, a country of extremely high population density, are especially fragile to problems brought by stray pets. Meanwhile, the online pet industry is in rapid development. There are already firms, solving the problem using an online platform.The writer has studied Yourpet and smell me, two pet apps that ranks in the front when searching the word ‘pet’ in several app stores, and has then proposed a business model based on the findings, aiming to solve the problem of stray pets by. It was discovered that given a limited budget, an app should provide as much services as possible, while prioritizing some highly demanded ones.

References

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The Life of Stray Cats and Dogs, Boqi Also Cares-2018 Public Welfare Big Data, 2019 https://www.sohu.com/a/294924734_209684
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L. Wang, 2017, Interaction research of cat apps based on user experience [D]. Chengdu University of Technology,
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Wu N., A report on analysis for domestic competitive pet apps. https://www.jianshu.com/p/d4e69a50a410?utm_campaign=maleskine
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Li Y., Li Y., Designs and applications of social network pet apps——use Smell me as an example [J]. Technology Propagation, 2016, 8(03):86-87.
[5]
Li J., Huang Q. Causes, consequences, and solutions of stray pets in a city [J]. Guangdong Journal of Animal Husbandry, Veterinary Science, and Technology, 2012,37 (04):37-39
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Shao J., Wang M., Zhang S., Li J. Evaluation methods of usability of interaction process of apps based on implicit measurements[J/OL].Package Engineering:1-10[2020-09-10].http://kns.cnki.net/kcms/detail/50.1094.TB.20200309.1523.012.html.

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  • (2023)Research on the Strategy of Digital Services in the Adoption Scene of Pet SheltersDesign, User Experience, and Usability10.1007/978-3-031-35696-4_14(189-201)Online publication date: 9-Jul-2023

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          cover image ACM Other conferences
          IC4E '21: Proceedings of the 2021 12th International Conference on E-Education, E-Business, E-Management, and E-Learning
          January 2021
          410 pages
          ISBN:9781450388542
          DOI:10.1145/3450148
          Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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          New York, NY, United States

          Publication History

          Published: 13 June 2021

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          Author Tags

          1. Basic demands
          2. Stray pets
          3. excitement demands
          4. performance demands
          5. pet apps

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          • (2023)Research on the Strategy of Digital Services in the Adoption Scene of Pet SheltersDesign, User Experience, and Usability10.1007/978-3-031-35696-4_14(189-201)Online publication date: 9-Jul-2023

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