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View all- Malik NBilal M(2024)Natural language processing for analyzing online customer reviews: a survey, taxonomy, and open research challengesPeerJ Computer Science10.7717/peerj-cs.220310(e2203)Online publication date: 19-Jul-2024
This study attempts to answer a basic customer management dilemma facing firms: when should the firm use behavior-based pricing BBP to discriminate between its own and competitors' customers in a competitive market? If BBP is profitable, when should the ...
As e-commerce markets have gradually expanded, online shopping malls have provided various services aiming to secure competitiveness. A service for providing an accurate and prompt response when a customer writes an inquiry regarding a ...
The measurement of customer lifetime value is important because it is used as a metric in evaluating decisions in the context of customer relationship management. For a firm, it is important to form some expectations as to the lifetime value of each ...
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