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NFTeller: Dual-centric Visual Analytics for Assessing Market Performance of NFT Collectibles

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Published:20 October 2023Publication History

ABSTRACT

Non-fungible tokens (NFTs) have recently gained widespread popularity as an alternative investment. However, the lack of assessment criteria has caused intense volatility in NFT marketplaces. Identifying attributes impacting the market performance of NFT collectibles is crucial but challenging due to the massive amount of heterogeneous and multi-modal data in NFT transactions, e.g., social media texts, numerical trading data, and images. To address this challenge, we introduce an interactive dual-centric visual analytics system, NFTeller, to facilitate users’ analysis. First, we collaborate with five domain experts to distill static and dynamic impact attributes and collect relevant data. Next, we derive six analysis tasks and develop NFTeller to present the evolution of NFT transactions and correlate NFTs’ market performance with impact attributes. Notably, we create an augmented chord diagram with a radial stacked bar chart to explore intersections between NFT collection projects and whale accounts. Finally, we conduct three case studies and interview domain experts to evaluate the effectiveness and usability of this system. As such, we gain in-depth insights into assessing NFT collectibles and detecting opportune moments for investment.

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    • Published in

      cover image ACM Other conferences
      VINCI '23: Proceedings of the 16th International Symposium on Visual Information Communication and Interaction
      September 2023
      308 pages
      ISBN:9798400707513
      DOI:10.1145/3615522

      Copyright © 2023 ACM

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      • Published: 20 October 2023

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