Ma. Bernadeth M. Oliverio
ABSTRACT
The Philippines follows global beauty standards. The beauty sector has grown rapidly by meeting customer requirements. Filipino salons employ manual management to reach customers, which generates several issues and inefficiencies. In this paper, design thinking has five steps: Empathize, Define, Ideate, Prototype, and Test. This highlights technology's importance in improving salon procedures and customer pleasure, giving salons a competitive edge. With appointment scheduling, sales statistics, salon reviews, client data records, and item inventories, the researchers constructed a salon management system that lets the salon's main office examine sales figures and recommend ways to enhance branch profitability. BEauTify's implementation helps salon administrators manage daily operations, optimize services, and meet sales goals. Surveys and interviews with consumers, branch administrators, and main office staff validate BEauTify's beneficial impact on operational efficiency and client engagement. To increase market awareness and reach, charts and graphs for report generation and marketing and promotion could improve the system.
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Index Terms
- BEauTify: An Information System for Company-Owned Salons with Multiple Branches in NCR
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