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E-commerce and the undulating distribution channel

Published:01 July 2002Publication History
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Abstract

Understanding the role of e-commerce in restructuring distribution channels by examining the factors influencing the collapse, shift, and expansion of channels.

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        cover image Communications of the ACM
        Communications of the ACM  Volume 45, Issue 7
        How the virtual inspires the real
        July 2002
        103 pages
        ISSN:0001-0782
        EISSN:1557-7317
        DOI:10.1145/514236
        Issue’s Table of Contents

        Copyright © 2002 ACM

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        Publication History

        • Published: 1 July 2002

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