Equal opportunies online: guest editorial

The purpose of this chapter is to provide some insights into advertisements on the Iranian websites. Firstly, in publisher side, is the ethic a matter of fact in accepting Internet advertisements to publish? Second, to provide a preliminary insight into ...

Maintenance is the dominant source of downtime at high availability sites. Unfortunately, the dominant mechanism for reducing this downtime, cluster rolling upgrade, has two shortcomings that have prevented its broad acceptance. First, cluster-style ...

We use data from a large-scale field experiment to explore what influences the effectiveness of online advertising. We find that matching an ad to website content and increasing an ad's obtrusiveness independently increase purchase intent. However, in ...